The August 2025 car sales numbers from major auto players in India reveal a fascinating mix of momentum, market corrections, and the rapidly shifting dynamics of demand. While established market leaders like Maruti Suzuki report a dip in volumes, others such as Hyundai, MG, and Toyota have registered strong gains. Tata Motors sets a new milestone in EV sales, and Mahindra’s SUV dominance continues. Here’s a comprehensive look at the trends, winners, and segment-wise shifts shaping India’s passenger vehicle arena this August.
Also Read: 6 Exciting New SUVs Launching in September 2025: Upcoming Models, Features & Segment Highlights
Also Read: GST on EVs Above 20L May Rise to 18% – Big Impact on High-End Electric Vehicles and Buyers
Maruti Suzuki: Sales Dip Amid Segment Pressure
Maruti Suzuki, the country’s largest automaker, witnessed a year-on-year decline in August 2025. The company’s total sales (domestic + exports + commercial vehicles) slipped to 1,80,683 units from 1,81,782 units last year.
- Passenger Vehicles (PV): Down to 1,31,278 units (from 1,43,075 units, -8.2% YoY)
- Mini Segment: Sharp fall to 6,853 units (Alto, S-Presso)
- Compact Cars: Slight uptick to 59,597 units (Baleno, Swift, WagonR, etc.)
- Utility Vehicles: Dropped to 54,043 units (Brezza, Ertiga, Fronx, Grand Vitara, XL6, Jimny, Invicto)
- Exports: Bright spot—rose to 36,538 units from 26,003 units (+40.4% YoY)
- LCV (Super Carry): Improved to 2,772 units
Overall, Maruti’s August car sales highlight pressure in mini/entry hatchbacks and UVs, offset by growing overseas demand and LCV resilience.
Also Read: July 2025 Car Sales
Hyundai: Double-Digit Growth and Consistent Surge
Hyundai had reasons to celebrate in August 2025, clocking 60,501 units sold (exports included)—a 21% YoY growth that underscores the brand’s blockbuster run in SUVs and new model launches.
- Segment Strength: Hyundai’s SUV-heavy portfolio led by Creta, Exter, Venue continues to command robust share.
- Growth Drivers: Refreshes, new-gen models, value-packed features, and premiumisation appeal.
This rapid uptick cements Hyundai’s standing as a frontrunner in the Indian market, challenging Maruti for leadership in urban and premium spaces.
Also Read: Upcoming Renault Duster – India Launch, Hybrid, 7-Seater, Exciting Powertrains & What to Expect
Tata Motors: Record EV Sales, Steady Overall
Tata Motors’ August 2025 car sales saw mixed fortunes, with steady overall numbers of 73,178 (exports including) but a new record for electric vehicle sales.
- EVs: Hit an all-time monthly high (exact figure TBA)—models like Nexon EV, Tiago EV lead the charge.
- Overall Wholesales: Slight YoY drop but holding well due to demand for Punch and Harrier/Safari.
- Key Insight: Tata’s early EV push brings volume and brand leadership in the electrification race.
Toyota: Market Growth and Steady Expansion
Toyota posted a modest increase, delivering 29,302 units (up 2.5% YoY). The brand continues to find traction both in passenger cars and MPVs/SUVs.
- HyCross, Fortuner, and Urban Cruiser contribute substantially to volumes.
- Strategic Partnerships: Maruti-sourced models (Glanza, Rumion, Hyryder) shore up entry and midrange sales for Toyota, leveraging the Suzuki-Toyota alliance.
MG Motor: Outstanding Growth
MG Motor delivered a standout performance in August 2025:
- Sales: 6,578 units (+52% YoY), marking one of the sharpest growth curves in the industry
- Key Drivers: MG’s electric and connected SUVs (ZS EV, Astor), competitive pricing, and tech-friendly image resonate with new-age buyers
MG’s results showcase how niche focus—EVs and feature-driven products—can drive extraordinary gains against established rivals.
Mahindra: SUV Segment Strength Holds Firm
Mahindra remains a strong force in the SUV domain, selling 39,399 SUVs in August 2025.
- Flagships: XUV700, Thar, Scorpio-N, and XUV3XO fuel most volumes
- Expanding Portfolio: Launches, consistent updates, and value packaging bolster Mahindra’s hold over utility and adventure-oriented customers
- Overall Sentiment: Stable, with the brand doubling down on innovation and rural-market appeal.
August 2025 Car Sales – Top Brands Overview
| Manufacturer | August 2025 Sales | YoY Growth (%) | Highlight Models / Commentary |
|---|---|---|---|
| Maruti Suzuki | 1,80,683 | -0.6 | Mini/UV down, exports up, LCV resilient |
| Hyundai | 60,000+ | +21 | SUV surge, Creta drives momentum |
| Tata Motors | 73,178 | (Modest drop) | Record EVs, stable core segments |
| Toyota | 29,302 | +2.5 | HyCross, MPVs, Maruti-sourced models strong |
| MG Motor | 6,578 | +52 | Tech, EV-based growth, younger buyers |
| Mahindra | 39,399 | (Steady) | SUV-centric, consistent launches |
August 2025 Car Sales: Trends & Market Takeaways
- Growth Momentum: Hyundai and MG see double-digit surges as market tastes shift toward premium, SUV, and green tech
- Resilience Despite Headwinds: Tata and Mahindra withstand competition thanks to focused portfolios and innovation
- Exports and EVs: Maruti’s overseas shipments and Tata’s EV numbers are new market growth drivers
- Segment Pressures: Entry cars and broad UV segments see intensified rivalry, impacting YoY tallies for Maruti and Tata
Also Read: Audi India Assured Buyback Launched – 60% Guaranteed Value, Luxury Ownership Redefined
Conclusion
The August 2025 car sales report paints a dynamic, evolving picture for India’s auto sector as OEMs refine strategies across products, exports, EVs, and partnerships. With new launches around the corner and festive demand expected to rise, brands that balance innovation with value are set to win the next market lap.