September car sales 2025 data reveals a robust automotive market with Maruti Suzuki maintaining overwhelming leadership at 1,32,821 units, while Tata Motors secured a strong second position with 59,667 units, and Mahindra completed the top three with 56,233 SUV sales. The comprehensive sales figures demonstrate the Indian automotive industry’s resilience and growth momentum during the crucial festive season period, with GST 2.0 benefits and Navratri celebrations driving consumer demand across all major manufacturers. The performance underscores the market’s recovery trajectory and sets a positive tone for the traditionally strong October-December quarter.
Also Read: Tata September 2025 Car Sales – Impressive 60,907 Units with 47% Growth
Complete September Car Sales 2025 Rankings
September car sales 2025 results showcase a competitive landscape where established players maintain strong positions while newer entrants continue building market presence:
| Rank | Manufacturer | Units Sold | Market Share (%) | Key Highlights |
|---|---|---|---|---|
| 1 | Maruti Suzuki | 1,32,821 | 35.2% | Dominant market leader |
| 2 | Tata Motors | 59,667 | 15.8% | Strong second position |
| 3 | Mahindra | 56,233 | 14.9% | SUV specialist performance |
| 4 | Hyundai | 51,547 | 13.7% | Korean brand resilience |
| 5 | Toyota | 31,091 | 8.2% | Japanese reliability focus |
| 6 | Kia | 22,700 | 6.0% | Growing Korean presence |
| 7 | MG | 6,728 | 1.8% | Premium positioning |
| 8 | Skoda | 6,636 | 1.8% | European engineering appeal |
Maruti Suzuki: Overwhelming Market Leadership
Leading the September car sales 2025 with commanding authority, Maruti Suzuki achieved 1,32,821 units, capturing over 35% market share and demonstrating the brand’s unparalleled reach across India’s diverse automotive segments.
Maruti’s Dominance Factors:
- Portfolio Breadth: Comprehensive model range from entry hatchbacks to premium SUVs
- Market Penetration: Extensive dealer network reaching tier-2 and tier-3 cities
- Value Engineering: Competitive pricing with essential features across segments
- Brand Trust: Established reputation for reliability and low maintenance costs
- Service Network: Widest after-sales support ensuring customer confidence
Key Contributors:
- Ertiga: Leading MPV segment with family-focused appeal
- Brezza: Strong compact SUV performance
- Baleno: Premium hatchback segment leadership
- Swift: Consistent performer in entry hatchback space
- Grand Vitara: Midsize SUV with hybrid technology
The 1.32 lakh achievement reflects Maruti’s successful strategy of covering every price segment while maintaining cost competitiveness.
Also Read: Tata Motors EV Car Sales September 2025 – Impressive 9,191 Units with 96% Growth
Tata Motors: Strong Second Position Achievement
Securing second place in September car sales 2025, Tata Motors achieved 59,667 units, representing the company’s transformation from a commercial vehicle manufacturer to a comprehensive passenger vehicle leader with strong safety credentials.
Tata’s Success Elements:
- Safety Leadership: Multiple 5-star NCAP rated models enhancing brand perception
- Electric Vehicle Dominance: Market leadership in EV segment with 9,191 units
- Design Innovation: Contemporary styling attracting younger demographics
- Premium Positioning: Enhanced brand image through quality improvements
- Comprehensive Portfolio: Models spanning micro SUVs to premium 7-seaters
Portfolio Performers:
- Nexon: Compact SUV leader with safety and EV variants
- Punch: Micro SUV establishing strong market presence
- Harrier: Premium SUV with sophisticated appeal
- Safari: 7-seater luxury positioning
- Altroz: Premium hatchback with European design
Mahindra: SUV Specialist Maintains Third Position
Completing the top three in September car sales 2025, Mahindra achieved 56,233 SUV units, demonstrating the brand’s focused strategy on utility vehicles and its successful positioning as India’s SUV specialist.
Mahindra’s Strengths:
- SUV Focus: Concentrated expertise in utility vehicle segment
- Rugged Appeal: Products designed for Indian road conditions
- Feature Leadership: Advanced technology across price segments
- Brand Heritage: Established reputation in utility vehicle space
- Rural Strength: Strong presence in agricultural and semi-urban markets
Also Read: Mahindra September 2025 Car Sales – Outstanding 56,233 SUVs Sold
Key Models:
- Scorpio N: Premium SUV with modern appeal
- XUV700: Technology flagship with advanced features
- XUV 3XO: Compact SUV segment participant
- Thar: Lifestyle SUV with cult following
- Bolero: Rural market mainstay
Hyundai and Kia Combined Performance
The September car sales 2025 data shows Korean manufacturers maintaining strong positions, with Hyundai at 51,547 units (4th position) and Kia at 22,700 units (6th position), combining for 74,247 units and 19.7% market share.
Hyundai’s Market Position:
- Feature Leadership: Advanced technology and premium positioning
- Design Appeal: Contemporary styling attracting young buyers
- Build Quality: Superior perceived quality and materials
- Service Quality: Premium customer service experience
- Diverse Portfolio: Sedan, hatchback, and SUV offerings
Kia’s Growing Presence:
- Design Distinction: Bold styling differentiating from competition
- Premium Features: High feature content across segments
- Modern Appeal: Attracting style-conscious buyers
- Warranty Leadership: Industry-leading warranty coverage
- Growing Network: Expanding dealer and service infrastructure
Also Read: Top 5 Diesel Cars with Highest GST Cuts in India
Toyota’s Steady Performance
Toyota’s performance in September car sales 2025 with 31,091 units (5th position) reflects the Japanese manufacturer’s focus on reliability and hybrid technology rather than volume pursuit.
Toyota’s Strategic Approach:
- Hybrid Leadership: Strong hybrid technology portfolio
- Quality Focus: Emphasis on long-term reliability over volume
- Premium Positioning: Higher average selling prices
- Brand Loyalty: Strong customer retention and satisfaction
- Selective Growth: Focused expansion rather than mass market approach
Key Contributors:
- Hyryder: Hybrid midsize SUV with strong fuel efficiency
- Glanza: Premium hatchback positioning
- Urban Cruiser Taisor: Compact SUV offering
MG & Skoda: Premium Positioning Strategy
The September car sales 2025 results show MG (6,728 units) and Skoda (6,636 units) maintaining premium positioning with focused strategies:
MG Motor India:
- Technology Focus: Advanced connectivity and features
- Premium Positioning: Higher-end market targeting
- Electric Innovation: EV offerings with modern appeal
- Customer Experience: Premium ownership experience
Skoda Auto India:
- European Engineering: Superior build quality and dynamics
- Safety Standards: Advanced safety equipment and ratings
- Premium Appeal: Sophisticated design and features
- Growing Portfolio: Expanding model range including Kylaq
Conclusion
The September car sales 2025 results demonstrate a healthy and competitive Indian automotive market with total sales of 3.77 lakh units across the top eight manufacturers. Maruti Suzuki’s commanding leadership with 1,32,821 units showcases the brand’s unmatched market understanding and execution, while Tata Motors’ strong second position with 59,667 units validates the company’s successful transformation strategy.
Mahindra’s 56,233 SUV sales reinforce its position as India’s utility vehicle specialist. The combined performance of Korean brands (74,247 units), steady Japanese presence (31,091 units), and focused Skoda & MG (13,364 units) create a dynamic competitive landscape. The robust September car sales 2025 figures, driven by GST 2.0 benefits and festive season momentum, position the industry well for the traditionally strong Q3 period, indicating sustained growth potential in India’s evolving automotive market.