The 2026 Kia Seltos prices have been officially revealed with the launch of the new-generation mid-size SUV in India. Kia Motors India has introduced the refreshed Seltos with a modern design, feature-rich cabin and updated powertrain options, starting at ₹10.99 lakh (ex-showroom) for the base variants and going up to around ₹19.99 lakh for top-end trims. This pricing underscores Kia’s intent to aggressively compete in the booming mid-size SUV segment, offering enhanced value through a blend of style, technology and performance.
The new-gen Seltos aims to retain its appeal among urban families and SUV buyers while attracting new customers with updated styling and a comprehensive equipment list. As the market evolves rapidly, 2026 Kia Seltos prices reflect both competitive positioning and an acknowledgment of rising input costs across the automobile industry.
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2026 Kia Seltos Prices – Variant-Wise Ex-Showroom List
| Variant | Transmission | Engine | Price (₹ lakh) |
|---|---|---|---|
| Seltos HTE | 1.5 L Petrol MT | Petrol | 10.99 |
| Seltos HTE | 1.5 L Petrol iMT | Petrol | 11.99 |
| Seltos HTK | 1.5 L Petrol MT | Petrol | 12.49 |
| Seltos HTX | 1.5 L Petrol iMT | Petrol | 13.49 |
| Seltos HTX+ | 1.5 L Turbo Petrol DCT | Petrol | 14.99 |
| Seltos GTX | 1.5 L Turbo Petrol DCT | Petrol | 16.49 |
| Seltos GTX+ | 1.5 L Turbo Petrol DCT | Petrol | 17.99 |
| Seltos X Line | 1.5 L Turbo Petrol DCT | Petrol | 19.99 |
Also Read: 2026 Tata Safari Petrol Review
The 2026 Kia Seltos prices position the SUV competitively within the mid-size segment, where rivals such as the Hyundai Creta, Maruti Grand Vitara and Toyota Hyryder offer closely matched value. Starting at a sub-₹11 lakh entry point, the Seltos aims to attract first-time SUV buyers as well as those looking to upgrade from hatchbacks or compact sedans.
The pricing structure also allows room for buyers to trade up into higher trims, which include advanced features such as a dual-screen infotainment setup, connected car tech, ADAS (Advanced Driver Assistance Systems), premium audio and more — all of which are expected to justify the price premiums seen in upper-end variants.
Why 2026 Kia Seltos Prices Matter in the SUV Segment
The Indian SUV market registered significant growth through 2025 and into early 2026, with buyers favouring vehicles that blend utility, comfort, safety and technology. The 2026 Kia Seltos prices reflect this trend by offering a broad price spectrum that caters to diverse buyer segments:
- Value-oriented SUV buyers: With entry prices starting at ₹10.99 lakh, the base Seltos targets cost-conscious customers seeking SUV presence without a hefty price tag.
- Feature-hungry families: Mid-range and high-end variants pack an array of features, making higher prices more acceptable for buyers wanting premium spec levels.
- Performance and tech enthusiasts: Turbo-petrol variants with dual-clutch transmissions and ADAS appeal to buyers who prioritise driving dynamics and advanced safety technology.
These pricing dynamics signal Kia’s attempt to balance affordability with aspirational features — a formula that has historically served the Seltos well since its first launch.
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Features Across Variants: What Buyers Get
While the pricing details of the 2026 Kia Seltos provide a broad overview of costs, the equipment list underpins value for money. Higher trims include:
- Dual 12.3″ touchscreen infotainment and digital cluster
- Connected car technology with OTA updates
- Wireless Android Auto and Apple CarPlay
- Dual-zone climate control
- ADAS suite with lane assist, adaptive cruise control and more
- Premium Bose audio system
- Panoramic sunroof and ventilated front seats
These features contribute to the SUV’s overall appeal and help justify the upper price bands, especially in tech-rich and safety-focused higher variants.
In this comparison, the 2026 Kia Seltos prices are competitive while positioning the SUV slightly above some rivals in terms of features and technological inclusions. This strategy is aimed at buyers willing to pay a premium for a richer ownership experience.
Also Read: 2026 Tata Harrier Petrol Review
The 2026 Kia Seltos prices reflect a careful pricing strategy that blends competitive entry points with optional premium levels for feature-packed trims. With pricing ranging from ₹10.99 lakh to ₹19.99 lakh (ex-showroom), the SUV offers something for a broad spectrum of buyers — from value-focused customers to those seeking style, features and performance.
As buyer interest in mid-size SUVs continues to grow, Kia’s refreshed Seltos and its aligned pricing structure are poised to maintain the model’s relevance and appeal in a crowded and evolving market.